Nurturing fruitful relationships

Simplifresh is your reliable Fresh Produce solutions partner.

Forming your own company, building a brand, and penetrating the UK and European markets, we provide solutions for all of these and much more!

We pass on our decades of experience in the Fresh Produce industry to our producers and distributors. With us, you can:

• Maximise and Stabilise Revenue
• Improve Productivity
• Increase Supply Chain Efficiency
• Ensure Fresher Products on the Shelves
• Guarantee Compliance with Global Food Safety Standards

Gain access to our extensive networks of distributors and producers that we are consistently nurturing, perfecting, and expanding.

Simplifresh ensures advantages at the most critical points of the Fresh Produce supply chain. That’s where it matters the most!

Adding value at every point in the supply chain is our goal.

Procurement

The Simplifresh Strategic Procurement experience spans decades and across Global Fresh Produce markets.

Our Procurement specialists are capable of fulfilling procurement goals amidst a variety of challenging supply and demand scenarios.

The Simplifresh Procurement Solutions include the following:

  • Planning the Purchase
  • Determining and Ensuring the Fresh Produce Specifications and Standards
  • Helping in finding the suitable suppliers and carrying out dedicated Supplier Research
  • Fresh Produce Supplier Selection
  • Negotiating Prices to maximise profits.
  • Inventory Control

Our focus is on keeping a check on the Procurements Costs without compromising the volume or quality of fresh produce purchase. Besides, our Procurement Specialists are experts in careful bidding, forecasting market trends, and deciding the proper budgets. We specialise in intelligent procurement decision making at the time of bidding and purchasing for ensuring a competitive edge to our clients.

We are experts in creating new international procurement strategies for each fresh produce product depending upon the clients’ requirements. Not only do we have a massive directory of suppliers, but we also help in finding new suppliers. Our excellent long-term relationships with suppliers provide an additional benefit to our clients besides our experience in nurturing supplier relationships.

Simplifresh is your reliable partner for managing bilateral supply and demand uncertainty while procuring fresh produce. Smooth, simple, and more Profitable encapsulates our Strategic Procurement spirit and approach best.

Logistics

Logistics impact the efficiency of any supply chain. Therefore, we take no chances.

Simplifresh has long-term relationships with some of the leading companies. Trusted names like MAERSK, Hapag-Llyod, and CMA-CGM handle the shipping logistics.

Benefit from the advantage of real-time tracking and monitoring systems to know exactly where the product is how it is doing.

State-of-the-art sensors allow accurate information on the safety and health of Fresh Produce. We ensure that all data related to temperatures, ventilation, and humidity is digitally logged in order to maintain optimal environment for shipping, transportation and storage.

Cold chain maintenance with data logging systems is crucial in extending the shelf life of Fresh Produce. Pick up the fresh produce directly from our warehouses, or we can also send them to your local distribution centres. The choice is yours!

Our warehousing partners LBP are a known name in the Fresh Produce industry across Europe.Your goods arrive at one of the best-managed ports, Rotterdam. Add to that; it also offers one of the cheapest warehousing facilities amongst the major European ports.

• Stock Control: Maintaining detailed information on shipment arrival, stock health, quantity, and movement processing. Collect customs clearance reports, invoices, quality check reports, and tariff details without hassle.

Logistics impact the efficiency of any supply chain. Therefore, we take no chances.

Simplifresh has long-term relationships with some of the leading companies. Trusted names like MAERSK, Hapag-Llyod, and CMA-CGM handle the shipping logistics.

Benefit from the advantage of real-time tracking and monitoring systems to know exactly where the product is how it is doing.

State-of-the-art sensors allow accurate information on the safety and health of Fresh Produce. We ensure that all data related to temperatures, ventilation, and humidity is digitally logged in order to maintain optimal environment for shipping, transportation and storage.

Cold chain maintenance with data logging systems is crucial in extending the shelf life of Fresh Produce. Pick up the fresh produce directly from our warehouses, or we can also send them to your local distribution centres. The choice is yours!

Our warehousing partners LBP are a known name in the Fresh Produce industry across Europe. Your goods arrive at one of the best-managed ports, Rotterdam. Add to that; it also offers one of the cheapest warehousing facilities amongst the major European ports.

• Stock Control: Maintaining detailed information on shipment arrival, stock health, quantity, and movement processing. Collect customs clearance reports, invoices, quality check reports, and tariff details without hassle.

RH&D and Packing

Simplifresh consistently improves its operational design for Receipt, Handling, and Dispatch in close coordination with LBP. We aim to translate speed and efficiency into profitability. How? By minimising the loss of freshness no matter how long the distance and duration.

We strive to keep the waste percentage to zero. We assist with packaging design, processes, and innovation. You can choose from diverse packaging styles to suit the requirements of your Fresh Produce. We offer packaging customisation as well. You can choose the size and type of packaging to suit your needs. We value your aesthetic sensibilities and choices while packaging.

You can entrust us with the following services:

Receipt, Handling, and Despatch

  • Receiving goods from the Rotterdam port
  • Checking the quantity and quality of stocks at arrival
  • Verifying Food Safety compliance
  • Transferring the stocks from port to warehouses or directly to local distribution centres
  • Quick separating of the bruised and damaged products from the stock
  • Stock Information Management
  • Inventory Management

Packaging

  • Fresh Produce sorting to streamline the warehousing, cold chain maintenance, packaging, and distribution processes.
  • Converting bulk packages to smaller units
  • Customisation in packaging
  • Re-packaging
  • Food Safety Packaging compliance inspection
  • Fresh Produce sorting to streamline the warehousing, cold chain maintenance, packaging, and distribution processes.
  • Converting bulk packages to smaller units
  • Customisation in packaging
  • Re-packaging
  • Food Safety Packaging compliance inspection

Quality Assurance

Fresh Produce quality is of fundamental importance to your market and customers. We start our quality assessments as soon as the produce unloads at the port. This includes the separation of the bruised and damaged products from the stock. Informing you of the product quality after a preliminary inspection is the first thing we do. You get regular and timely updates about your products’ condition.

We help our producers comply with global food safety standards and offer pre-auditing advice.

We have in-depth assessment methods in place at the warehouses for quality inspection. Our teams of professional quality assurance inspectors note every detail that matters to the quality of Fresh Produce. Temperature, gas levels, humidity, microbiological indicators and chemicals.

With detailed reporting, we can choose the right ways for retaining the freshness of the products and maximise their shelf life.

We also provide interim inspection and reporting. If the Fresh Produce stays in the warehouse beyond a specific time limit, we inspect again. After each check, you get the updated report on the status of your Fresh Produce.

You always stay in control of the Fresh Produce quality while working with Simplifresh.